I love getting gifts; I order them for myself all the time. :-) Anyway, if you're into the indie/self pub thing, and you want to get more people to read your book for relatively cheap, why not try this:
http://www.deanwesleysmith.com/?p=4154
You might have to search around for the right print company (even check printers in your area; you never know), but if you can do some promo for little money, it might be worth it.
To summarize the above article, you can put a PDF copy of your cover (color) and a PDF copy of the back of the book (b&w) on the card, and have your first book for free on Smashwords (use those coupon codes Smashwords provides), leave the redeem period open, and (hopefully) a lot people will start to download that book...and then look for your other books.
Yeah, I LOVE getting gifts. Sounds like a cool idea. :-)
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